Welcome to All Sports Foundation, Inc. DBA “POP”, Prostate On-Site Project, a 501(C)(3) non-profit organization founded in 1998 by prostate cancer survivor Gene Felker. Prostate On-Site Project is in the business of saving the lives of men by educating and screening men for prostate cancer. With the help of our partners, Board of Directors, Hall of Fame Advisory Council, corporate sponsors, numerous volunteers, and donations from generous people like you, together we are able to help save the lives of men in Arizona.

Gene's Story 1929 - 2013
He worked as a scout for the Baltimore Colts and the Seattle Seahawks, served as President and Founder of National Coaching Clinics, became co-owner of Bart Starr Sports Camps, and worked as the Vice President of Marketing for the NFL Alumni and Executive Director of the Sun Angel Foundation. With his education degree and love for football, Gene went on to become a successful football coach at Drake University, Oregon State University, University of Wisconsin and Arizona State University.
In 1997, his bright career and future looked grim as Gene’s health took a potential fatal turn. Through a routine blood test, Gene’s doctor discovered he had prostate cancer. With few options open to him, Gene went ahead with the treatment available and underwent surgery and radiation treatments. His treatments were successful and his cancer is now in remission.
During his difficult journey, Gene learned more than just the effects of cancer itself. He discovered there was very little money being raised to promote the awareness, education, and research into prostate cancer.
So, in 1998 Gene began the All Sports Foundation, a 501(c)(3) non-profit organization dedicated to raising funds for the awareness, education, and regular testing for prostate cancer.
As always, Gene has called on old friends and business associates to help further the cause. He especially calls on his daughter, now CEO Marla Zimmerman, and Georgene, his wife, for their unwavering support and countless contributions of time and energy.